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iTest: Marketing Fundamentals
iLS_SMA_014
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Brand: iLearn Solutions
Content Type: Individual Assessment
Bundle Feature: Also available as part of a bundle
Communication Method: AICC
Technical Requirements: Click here for details
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This iTest assessment will feature: Marketing Fundamentals in the area of Contemporary Marketing Concepts, Techniques and Strategies. Specific areas addressed include: marketing goals and objectives, marketing methods and philosophies, customer loyalty, personal selling, marketing competition, creating brand awareness, and communicating your message to potential customers.
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